To better understand the consumer, Cargill regularly conducts consumer pulse surveys to help gain insights into what impacts consumer decision-making. Check out these most recent survey results to gain an understanding of how Cargill ensures it is meeting consumer needs!
What does this part of the food value chain look like?
The end point of the value chain is when the products are ready for consumption. This can be anything from a new icing to an animal feed to a pharmaceutical.
What are examples?
Products that are safe and ready for consumption by consumers are the end goal of the food value chain. The following example is from the Guandy Candy Company showing how their business has produced candy for consumers for many years. Thrive Videos
Cargill is focusing on areas where its size and market presence can help make a significant impact. Cargill maintains initiatives to ensure sustainability through the following sustainability initiatives: By increasing productivity and market access, Cargill can ensure consumer access to food (food security). Ensuring that people have access to safe, nutritious and affordable food is crucial for today’s consumer. Another example of sustainability for consumers was recently explored when Cargill conducted a study to determine if consumers expect to keep protein on their shopping lists as part of a healthy and sustainable diet. Through this survey, Cargill found that consumers agree that meat, fish and eggs can play a major role in maintaining an environmentally responsible diet. To read the results check out the article from Cargill!
Nutritionist/Dietitian
A nutritionist or dietitian advises a client in regards to food selection, maintenance eating programs and modifications of diets to meet certain desired outcomes. They research and keep up-to-date with new studies and nutritional recommendations for health conditions and diseases. LEARN MORE
Extension Agent
Extension agents are employed by land-grant universities and serve the citizens of that particular state by serving as an expert or teacher on a topic relating to economics, community development, agriculture, family, animal production, diet and nutrition. Furthermore, they may be required to speak at industry events on a wide variety of topics. LEARN MORE
Agribusiness Systems SAE Idea Cards Are you interested in connecting the business world with agriculture? The agribusiness systems career pathway is a great way to work in both the business world and agriculture by completing activities that contribute to successful agricultural production. Video Production SAE Video Michael McKay gives an inside look into his unique video production SAE.
