Macy Jane Hurtado shares her journey building Macy Jane's California Sunshine Products, an almond-based snack company that grew out of her FFA SAE project. Starting by selling her registered sheep to fund the purchase of almonds, she developed recipes and began selling at farmers markets and local grocery stores, eventually building a successful brand centered on California-grown, all-natural almond products. She reflects on how the FFA program taught her valuable business skills like budgeting and accounting, and emphasizes the importance of being open-minded, learning from mistakes, and focusing energy on areas where you can have the greatest impact.
