Marketing Fruits, Nuts and Vegetables: Establishing a Target Market

Establishing a Target Market: AHS.6 : Respecting Others Belief Systems, Visions and Missions (all,IA) (PDF) | (PPT)

Defining a target market and producing for that market begins with understanding another persons culture, and wants. This LK lesson discusses the importance of others diversity, and understanding this can help a producer provide a more valuable product.

Establishing a Target Market: HS.96 : Determining End Products of Process (2,3) (PDF)

Establishing a target market is a long process from research to implementation of an actual plan. Use this LK lesson with an emphasis on the end product of a complete marketing plan and the process to get there.