Marketing Basics: Retail

Retail: HS.50 : Communicating with Customers (1) (PDF) | (PPT)

Emphasize that a key success factor for any retail operation is good communication skills with customers. Common techniques are reviewed in Objective 1.

Retail: MS.19 : Creating Positive Impressions in Public (all,IA) (PDF) | (PPT)

Student understanding of appearance and impressions is intensified by real life situations where it makes a difference in a business profit.

Retail: MS.30 : Identifying Important Skills for All Careers (1,2,3) (PDF) | (PPT)

When discussing the retail industry, identify a variety of careers in the industry. Discuss with the students careers and work skills that would be important to success.