Marketing Basics: Marketing Plan

Marketing Plan: HS.46 : Developing a Plan Using Goals (3) (PDF) | (PPT)

Utilize this lesson to provide the framework for creating a marketing plan based on the goals of the business or organization.

Marketing Plan: MS.48 : Evaluating a Plan (all,IA) (PDF) | (PPT)

Producers must establish goals, plan the work and then work the plan.

Marketing Plan: MS.46 : Identifying Planning Skills (all,IA) (PDF)

Use this lesson to define and identify effective planning skills and apply them to developing a marketing plan.