Media & Brand Center

About FFA

Media & Brand Center2023-08-11T10:35:57-04:00
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Premier Leadership.
Personal Growth.
Career Success.

“Future Farmers of America” – today known as the National FFA Organization – was founded by a group of young farmers in 1928. Their mission was to prepare future generations for the challenges of feeding a growing population. They taught us that agriculture is more than planting and harvesting – it’s a science, it’s a business and it’s an art.

Today, more than 945,988 student members aged 12-21 in more than 9,163 chapters nationwide are engaged in a wide range of agricultural education activities. Students join FFA to explore a variety of careers in the food, fiber and natural resources industry. They are the next generation of leaders.

Media Resources

Contact Us

Please get in touch with us for media inquiries, general assistance, digital media assets and more:

Kristy Meyer
Marketing and Communications
317-802-4205
media@ffa.org

Latest Press Releases
2024-03-01T16:16:33-05:00

Next Gen: Agricultural Communications

Indianapolis, Ind. (Thursday, Feb. 29, 2024/National FFA Organization) – National FFA developed the Next Gen Conference to give students across the country the opportunity to explore a variety of career paths before they graduate high school.

FFA Fact Sheet
2022 FFA Fact Sheet
Our Impact Report
https://ffa.box.com/s/c72z297cg58lisshkuyzs39bojkscs74
National Officers
2021-22 National Officer Team

Using the FFA Brand

Appropriate Use of the FFA Brand

Chapters, state associations and state foundations have permission to use the FFA Name and Marks (including the FFA Emblem) to publicize and promote FFA through public information; promotions and publicity events; educational programs; and motivational programs.

As specified by the National FFA Board of Directors, FFA chapters, state associations, state foundations and the National FFA Foundation are authorized to use the FFA Name and Marks for products for their own use and for fundraising to support local, state or national FFA programs on the following conditions:

  • Products or services sold must be in good taste, represent a reasonable product or service for FFA, be of good value and quality, and be consistent with the goals and image of FFA.
  • Sales are limited by chapters to their local area.
  • Sales are limited by states to the areas within their respective state boundaries.

Chapters seeking to create and order items bearing the FFA Name and Marks should complete a Transfer License Request.

Chapters, state associations and state foundations are not authorized to grant rights to use the FFA Name and Marks when the product or service will be sold to wholesalers or dealers who will resell the product.

Any business wishing to use the FFA Name or Marks on products or services for sale must apply and obtain approval to become an official licensee. For additional specific information on how to use the FFA Name and Marks, please refer to the Official Board Policy on FFA Trademarks.

Illustration of FFA Emblem Clearance

Illustration of appropriate FFA Emblem clearance. Find more information in the Brand Guidelines.

Brand Site & Assets

Trademark Policy
FFA Trademark Policy

2023 Event Assets

2023 Evolve | Convention Logo
Frequently Asked Questions

The FFA emblem is available for non-commercial use, see the brand toolkit section of the FFA Brand Guidelines. Be sure to follow the Official Board Policy on FFA Trademarks when using the emblem.

We’re proud to offer a one-stop shop for FFA-branded merchandise. Check out Shop FFA for more!

Yes! Licensing the FFA emblem is only available with the National FFA Organization. There are various levels of licensing with the National FFA Organization depending on the desired customer base you are seeking.

In connection with all commercial co-venture marketing promotions benefiting the National FFA Organization, it is required that the corporate partners help raise awareness and educate the general public on the importance of agricultural education and FFA.

If you’re interested in licensing with FFA, visit our Licensing page. Have questions? Contact licensing@ffa.org

If you are creating items specifically for the use of a local FFA chapter, you do not need to become an official licensee. Please have each local chapter advisor you work with fill out this Transfer License Request form to grant access.

Per National FFA Board of Directors policy, FFA chapters may create and order items bearing the FFA Name and Marks. The policy permits FFA chapters to directly sell items bearing the FFA Name and Marks if they are in compliance with policies established by the board and the sales are limited to an individual chapter’s local service area. The items may only be sold for the sole purpose of raising funds to support local, state or national FFA programs with specific conditions. Chapters cannot authorize resale of goods that bear the FFA Name and Marks by other entities, dealers or wholesalers.

To protect the name and values of the National FFA Organization as well as the many reputable companies already entered into agreements with us, only companies that can exhibit a commitment to the FFA brand, have established production and distribution capabilities, and/or offer a new or unique product will be granted the opportunity to obtain a FFA licensing agreement. This is the only method available to become an authorized, licensed seller of items with the FFA Name and Marks in a commercial fashion. The application process typically takes 30-45 days to complete and requires a license fee.

Please contact licensing@ffa.org to start this process.

The National FFA Organization owns the rights to several trademarks and carefully manages their commercial use. National FFA is obligated to protect against unauthorized or potentially confusing uses. The FFA Name and Marks include, but are not limited to:

  • FFA Emblem (US Trademark Reg. No. 1723677)
  • FFA (US Trademark Reg. No. 1201615)
  • FFA New Horizons (US Trademark Reg. No. 1645195)

Per policy of the National FFA Board of Directors, a local chapter, a state association or a state foundation may not grant use of the FFA trademarks, either actual or implied, to any third party for commercial use without written permission of the National FFA Organization.

  1. Chapters, state associations and state foundations have permission to use the FFA Name and Marks to publicize and promote FFA through public information; promotions and publicity events; educational programs; and motivational programs.
  2. Chapters, state associations, state foundations and the National FFA Foundation are authorized to use the FFA Name and Marks for products for their own use and for fundraising to support local, state or national FFA programs on the following conditions:
    • Products or services sold must be in good taste, represent a reasonable product or service for FFA, be of good value and quality, and be consistent with the goals and image of FFA.
    • Sales are limited by chapters to their local area.
    • Sales are limited by states to the areas within their respective state boundaries.
  3. Chapters, state associations and state foundations are not authorized to grant rights to use the FFA Name and Marks when the product or service will be sold to wholesalers or dealers who will resell the product.
  4. Any business wishing to use the FFA Name or Marks on products or services for sale must apply and obtain approval to become an official licensee.
  5. For additional specific information on how to use the FFA Name and Marks, please refer to the Official Board Policy on FFA Trademarks in the FFA Official Manual.

FFA has the sole and exclusive right to use its proprietary marks, but a failure to regulate the use of these marks by third parties may result in their passing into the public domain and out of FFA control. The protection and enforcement of FFA trademarks and the FFA brand requires centralization to know which uses of the marks and brand are infringements, and which have been properly authorized and are consistent with the values, purposes and Charter and Bylaws of the National FFA Organization.

As a trademark owner, National FFA Organization is obligated to protect against unauthorized or potentially confusing uses of its trademarks and therefore carefully manages their commercial use. No one can use the FFA marks for a commercial purpose without the express written permission of National FFA Organization.

A local chapter may not use the FFA marks for commercial purposes; nor may a chapter, state association, state foundation, National FFA Foundation, member, or alumni chapter grant such rights, either actual or implied, to any third party. All above mentioned are responsible to adhering to these same requirements and standards for product purchases and must either purchase direct from the National FFA Organization Merchandise Center or an Official Licensee. The Merchandise Center, which is specifically charged with serving as the designated product supplier for the National FFA Organization, FFA State Associations and FFA Local Chapters, holds its vendors to a review process very similar to that of licensees.

Showing Our Impact

National FFA programs, events and resources are evaluated annually. Explore the successes of FFA members and specific FFA programs with these documents based in FFA-managed research and our collaborations with external research institutions.

FFA Trademark Licensing

As the country’s largest student organization, our members are the future — trained leaders representing everything from family farms to corporate enterprise, earning $4 billion annually through hands-on work experience alone. Impress and showcase your brand to up-and-coming consumers, employees, and leaders while displaying support and solidarity in a valuable and trusted organization.

FFA on RFD-TV & RURAL RADIO

“FFA Today” on RFD-TV

Mondays @ 7 p.m. ET

Check out FFA Today, a fun and fast-paced show featuring fascinating stories about amazing kids and unique agriculture industries. Hosted by FFA members, each episode of FFA Today takes you into the world of these dynamic students and teachers. Prepare to be inspired by their stories of service, entrepreneurship and innovation. The show also features interesting agriculture careers and industries. Plus, it highlights the incredible speaking and musical talents of members from across the country.

Submit your stories to FFA Today! Watch the video below to learn about creating video for FFA Today, then submit your stories, ideas and more to FFAToday@RFDTV.com

“FFA Today” on RURAL RADIO SiriusXM Channel 147

Saturdays at 7:30 a.m. ET or Sundays at 6:30 p.m. ET

“FFA Today” on RURAL RADIO SiriusXM Channel 147 is a weekly program that features the latest and greatest FFA stories.

Hosted by Janet Adkison – a former state FFA officer from Missouri, past NAFB president and current Washington, D.C. News Bureau Chief for RFD-TV and RURAL RADIO – “FFA Today” introduces you to members, advisors, former members and supporters from across the country.

FFA members describe how they prepare for competitions, community service projects and more … FFA advisors explain why they teach agriculture and what keeps them excited every day … and former members tell how their FFA experiences shaped their lives and careers long after they took off the blue jacket.

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